B2B ecommerce & SalesIn: Everything You Need to Know

One of the best features that SalesIn provides is a customisable B2B portal for your customers. We all know that since the start of Covid 19, ecommerce has become one of the fastest growing solutions for businesses worldwide, and it’s not showing signs of stopping.

In 2020, the global B2B ecommerce marketing was valued at $14.9 trillion -over five times that of the B2C market. On top of that, Forrester predicts that B2B ecommerce will account for 17% of all B2B sales in the U.S. by 2023, reaching $1.8 trillion.

Needless to say, B2B ecommerce is reaching new heights. 

B2B ecommerce, or business-to-business electronic commerce, is the sale of goods or services through online transactions between businesses. Because orders are processed digitally, buying efficiency and effectiveness is improved for wholesalers, manufacturers, distributors and other types of B2B sellers.

B2B ecommerce in SalesIn

SalesIn offers a lot of great features and functionality to help streamline your sales and ordering. A field sales app for your sales reps, a desktop portal for office and admin control – and most importantly – a fantastic B2B portal for your customers. Top that off with one of our integrations into your accounting or inventory management software and you’ve got yourself an all-in-one solution to your businesses needs.

One of the best aspects of the SalesIn B2B ecommerce portal is that it’s fully customisable to suite your preferences and workflows – without the massive price tag that normal ecommerce solutions ask for.

For instance, you can set and select item templates for specific customers if you know that what they regularly order or only want them to view specific products. You can stylise your web portals theme to match your current branding and logo. You can add discount and price rules to specific customers, customer groups or blanket your entire customer database with a promotion. This is literally 3 of about 50 customisations you can work with – you can do A LOT.

Missing the ecommerce Price Tag

One of the biggest deterrents for businesses jumping on a B2B ecommerce solution is the extensive price tag that comes with it. Development costs, data import fees and too-high margins are all aspects associated with a shopping site.

SalesIn takes that hassle and pain away by providing an ecommerce solution that’s already developed and fits your catalogue perfectly, easy data import or integration options and a price tag you’ll have to see to believe.

Migrate customers from offline to online channels.

As millennial buyers gain more decision-making and purchasing power within their organizations, it will be no surprise if fewer and fewer B2B customers choose to speak to a sales rep in-person or using phone, fax or even email. 

In fact, 65% of B2B buyers prefer doing their purchase research online rather than from a salesperson, and a quarter of today’s B2B buyers complete at least 50% of their work purchases online — which means it’s probably time for your B2B to start implementing ecommerce channels if you haven’t already.

SalesIn helps do this by offering an invitation only aspect to your B2B portal, where your customers can login and order your products with rules that are specific to them.

So what are you waiting for!?

It can be scary taking the leap into organising an ecommerce solution for your business, but we here at SalesIn try to make it as easy as possible for you and our amazing team is with you every step of the way.

SalesIn offers a free 2 week trial for you to use the platform as a sandbox and set up your portal how you want before you even have to pay a subscription. We want to make sure our solutions does exactly what you’re after, happy customer – happy company.

So don’t hesitate to reach out today and see how SalesIn’s B2B ecommerce solution can bring your products to your customers 24/7 today!